{"id":772,"date":"2003-03-16T21:55:56","date_gmt":"2003-03-17T02:55:56","guid":{"rendered":"http:\/\/blog.jackjia.com\/?p=772"},"modified":"2012-06-04T03:42:31","modified_gmt":"2012-06-04T08:42:31","slug":"20030316%e6%94%b9%e5%86%99%e7%be%8e%e5%9b%bd%e5%85%ac%e5%8f%b8%e8%a7%84%e5%88%99%e7%9a%84%e6%b2%83%e5%b0%94%e7%8e%9b","status":"publish","type":"post","link":"https:\/\/blog.jackjia.com\/?p=772","title":{"rendered":"20030316\/\u6539\u5199\u7f8e\u56fd\u516c\u53f8\u89c4\u5219\u7684\u6c83\u5c14\u739b"},"content":{"rendered":"

2003\u5e743\u670816\u65e521:55:7(\u4eac\u6e2f\u53f0\u65f6\u95f4) \u81ea\u6c83\u5c14\u739b(Wal-Mart)\u6210\u7acb\u4ee5\u6765\u768441\u5e74\uff0c\u7f8e\u56fd\u516c\u53f8\u5927\u90e8\u4efd\u65f6\u95f4\u90fd\u62d2\u7edd\u627f\u8ba4\u76ee\u524d\u5168\u4e16\u754c\u6700\u5927\u7684\u96f6\u552e\u516c\u53f8\u5c5e\u4e8e\u5b83\u4eec\u7684\u4e00\u90e8\u4efd\uff0c\u4e3b\u8981\u56e0\u4e3a\u5b83\u662f\u6298\u6263\u5546\u5e97\u3002\u4f46\u8fd9\u79cd\u72b6\u51b5\u5df2\u7ecf\u7ed3\u675f\u3002\u73b0\u5728\u4e5f\u8bb8\u4eba\u4eec\u4f1a\u8bf4\u6c83\u5c14\u739b\u7ec8\u4e8e\u6210\u4e3a\u7f8e\u56fd\u516c\u53f8\u7684\u4e00\u5458\uff0c\u4f46\u6b63\u786e\u7684\u8bf4\u6cd5\u5e94\u5f53\u662f\u7f8e\u56fd\u516c\u53f8\u5df2\u7ecf\u5c5e\u4e8e\u6c83\u5c14\u739b\u3002\u968f\u7740\u6c83\u5c14\u739b\u7684\u589e\u957f\uff0c\u5b83\u6b63\u5728\u6539\u53d8\u7ade\u4e89\u8005\u3001\u4f9b\u5e94\u5546\u548c\u5b83\u5360\u7edf\u6cbb\u5730\u4f4d\u7684\u591a\u4e2a\u884c\u4e1a\u3002<\/p>\n

\u6c83\u5c14\u739b\u662f\u8d22\u5bcc\u6742\u5fd7\u4eca\u5e74\u6700\u53d7\u6b23\u8d4f\u7684\u516c\u53f8\uff0c\u4e5f\u662f\u5168\u4e16\u754c\u6700\u5927\u7684\u516c\u53f8\uff0c\u4ece\u53bb\u5e74\u8d77\u5b83\u53d6\u4ee3\u57c3\u514b\u68ee\u7f8e\u5b5a\u77f3\u6cb9(Exxon Mobil )\u5728\u8d22\u5bcc\u4e94\u767e\u5bb6\u4e2d\u5360\u9996\u4f4d\u3002<\/p>\n

\u4e3a\u4e86\u7406\u89e3\u8fd9\u79cd\u60ca\u4eba\u7684\u53d8\u5316\uff0c\u4eba\u4eec\u5e94\u5f53\u533a\u5206\u5927\u516c\u53f8\u548c\u4e3a\u5927\u516c\u53f8\u91cd\u65b0\u5b9a\u4e49\u7684\u516c\u53f8\u2500\u25001992\u5e74\u5c71\u59c6\uff0e\u6c83\u5c14\u987f\u53bb\u4e16\u7684\u65f6\u5019\uff0c\u6c83\u5c14\u739b\u5df2\u7ecf\u662f\u5927\u516c\u53f8\uff0c\u4f46\u53ea\u6709\u76ee\u524d\u89c4\u6a21\u76841\/5\u3002\u800c\u4eca\u5929\u9500\u552e\u989d\u9ad8\u8fbe2400\u4ebf\u7f8e\u5143\uff0c130\u4e07\u5458\u5de5\u7684\u6c83\u5c14\u739b\u662f\u4e3a\u5927\u516c\u53f8\u91cd\u65b0\u5b9a\u4e49\u7684\u516c\u53f8\u3002<\/p>\n

\u4e5f\u8bb8\u901a\u8fc7\u4ee5\u4e0b\u6570\u5b57\u66f4\u80fd\u8bf4\u660e\u4eca\u5929\u7684\u6c83\u5c14\u739b\uff1a\u53bb\u5e74\u7b2c\u56db\u5b63\u5ea6\u6c83\u5c14\u739b\u6bcf\u5929\u7684\u9500\u552e\u989d(14.2\u4ebf\u7f8e\u5143)\u8d85\u8fc736\u4e2a\u56fd\u5bb6\u7684\u56fd\u5185\u603b\u4ea7\u503c\uff1b\u6c83\u5c14\u739b\u662f\u7f8e\u56fd21\u4e2a\u5dde\u7684\u6700\u5927\u96c7\u4e3b\uff0c\u5b83\u7684\u5458\u5de5\u8d85\u8fc7\u7f8e\u56fd\u519b\u961f\u4e2d\u7a7f\u5236\u670d\u7684\u4eba\u6570\uff1b\u5b83\u4eca\u5e74\u6269\u5f20\u7684\u90e8\u4efd\u76f8\u5f53\u4e8e\u4e00\u5bb6\u9053\u5316\u5b66(Dow Chemical)\u3001\u4e00\u5bb6\u767e\u4e8b\u53ef\u4e50(PepsiCo)\u3001\u4e00\u5bb6\u5fae\u8f6f(Microsoft)\u6216\u8005\u4e00\u5bb6\u6d1b\u514b\u5e0c\u5fb7\u9a6c\u4e01(Lockheed Martin)\uff1b\u5982\u679c\u6c83\u5c14\u739b\u6bcf\u5e74\u56e0\u4e3a\u76d7\u7a83\u800c\u635f\u5931\u768420\u4ebf\u7f8e\u5143\u4f5c\u4e3a\u4e00\u5bb6\u516c\u53f8\u7684\u6536\u5165\uff0c\u90a3\u5bb6\u516c\u53f8\u53ef\u4ee5\u5728\u8d22\u5bcc\u4e00\u5343\u5bb6\u4e2d\u6392\u540d\u7b2c694\u540d\u3002<\/p>\n

\u8fd9\u4e9b\u6570\u5b57\u4e5f\u8bb8\u53ef\u4ee5\u8bf4\u660e\u884c\u4e8b\u4f4e\u8c03\u7684\u6267\u884c\u957f\u65af\u683c\u7279(Lee Scott)\u7ecf\u8425\u7684\u662f\u5168\u4e16\u754c\u52bf\u529b\u6700\u5927\u7684\u516c\u53f8\uff0c\u5f53\u7136\u5546\u754c\u5bf9\u8fd9\u79cd\u8bf4\u6cd5\u4ecd\u6709\u4e89\u8bae\u3002\u6c83\u5c14\u739b\u662f\u7f8e\u56fd\u8bb8\u591a\u8457\u540d\u516c\u53f8\u7684\u6700\u5927\u4e3b\u987e\u2500\u2500\u5b83\u662f\u8fea\u65af\u5c3c(Disney)\u7684\u6700\u5927\u4e70\u4e3b\uff0c\u4e5f\u662f\u597d\u83b1\u575e\u7684\u6700\u5927\u6536\u5165\u6765\u6e90\uff0c\u8fd8\u662f\u5b9d\u6d01\u516c\u53f8( Procter & Gamble)\u3001\u514b\u62c9\u592b\u7279(Kraft)\u3001\u9732\u534e\u6d53(Revlon)\u3001\u5409\u5217(Gillette)\u3001\u582a\u8d1d\u5c14\u6c64\u6599\u548cRJR\u7b49\u516c\u53f8\u7684\u6700\u5927\u91c7\u8d2d\u5546\u3002<\/p>\n

\u6362\u53e5\u8bdd\u8bf4\uff0c\u5b83\u662fDVD\u3001\u98df\u54c1\u3001\u73a9\u5177\u3001\u67aa\u652f\u3001\u94bb\u77f3\u3001\u6fc0\u5149\u5531\u7247\u3001\u670d\u88c5\u3001\u72d7\u98df\u3001\u6e05\u6d01\u5242\u3001\u73e0\u5b9d\u3001\u8fd0\u52a8\u7528\u54c1\u3001\u6e38\u620f\u673a\u3001\u889c\u5b50\u3001\u5e8a\u4e0a\u7528\u54c1\u548c\u7259\u818f\u7b49\u5546\u54c1\u7684\u6700\u5927\u96f6\u552e\u5546\uff0c\u4e5f\u662f\u6700\u5927\u7684\u80f6\u5377\u51b2\u6d17\u5546\u3001\u6700\u5927\u7684\u5149\u5b66\u4ea7\u54c1\u516c\u53f8\u3001\u6700\u5927\u7684\u4e13\u7528\u5361\u8f66\u516c\u53f8\u3001\u6700\u5927\u7684\u80fd\u6e90\u6d88\u8d39\u8005\u548c\u6700\u5927\u7684\u623f\u5730\u4ea7\u5f00\u53d1\u5546\u3002\u4e5f\u5c31\u662f\u8bf4\uff0c\u8bb8\u591a\u884c\u4e1a\u7684\u5f71\u54cd\u4e0d\u518d\u9760\u597d\u83b1\u575e\u3001\u8f9b\u8f9b\u90a3\u63d0\u6216\u8005\u7ebd\u7ea6\u5e02\uff0c\u800c\u662f\u9760\u963f\u80af\u8272\u897f\u5317\u90e8\u8fd9\u7247\u5c0f\u5c71\u533a\u3002<\/p>\n

\u4e3a\u4e86\u8bc1\u660e\u8fd9\u4e00\u70b9\uff0c\u5f00\u8f66\u79bb\u5f00\u6c83\u5c14\u739b\u603b\u90e8Bentonville\u4e00\u5206\u949f\u5c31\u53ef\u4ee5\u5230\u4e8c\u767e\u5bb6\u516c\u53f8\u4ee3\u8868\u5904\u5f62\u6210\u7684\u6240\u8c13\u7684\u201cVendorville\u201d\u3002\u90a3\u4e9b\u516c\u53f8\u4e4b\u4e00\u7ebd\u5a01\u5c14(Newell)15%\u7684\u5546\u54c1\u90fd\u662f\u901a\u8fc7\u6c83\u5c14\u739b\u51fa\u552e\u3002<\/p>\n

[img:73b1380a88]http:\/\/www.chinesemedianet.com\/archive\/211223.jpg[\/img:73b1380a88]\u4ee5\u4e3b\u6f14\u60c5\u666f\u5267\u201cFull House\u201d\u3001\u201cTwo Kids of A Kind\u201d\u800c\u58f0\u540d\u96c0\u8d77\u7684\u53cc\u80de\u80ce\u5c0f\u5973\u5b69Mary-Kate\u3001 Ashley Olsen\u5df2\u957f\u6210\u4ead\u4ead\u5c11\u5973\uff0c\u5e76\u5728\u5546\u754c\u5efa\u7acb\u4e86\u4ef7\u503c\u4e00\u4ebf\u7f8e\u5143\u7684\u5e9e\u5927\u8425\u9500\u738b\u56fd\u3002\u5979\u4eec\u5728\u5168\u7f8e\u6700\u5927\u96f6\u552e\u8fde\u9501\u5e97Wal-Mart\u83b7\u5f97\u4e86\u670d\u88c5\u4e13\u8425\u3002(\u591a\u7ef4\u793e) <\/p>\n

\u516c\u53f8\u4e3b\u7ba1\u8bf4\uff0c\u6ca1\u6709\u6c83\u5c14\u739b\u7684\u53c2\u4e0e\uff0c\u7ebd\u5a01\u5c14\u5c31\u4e0d\u5f00\u59cb\u8bbe\u8ba1\u6216\u5f00\u53d1\u65b0\u4ea7\u54c1\u3002\u90a3\u91cc\u7684\u5176\u5b83\u516c\u53f8\u4e5f\u662f\u6574\u5929\u8ddf\u8e2a\u6c83\u5c14\u739b\u7684\u9500\u8def\u548c\u52a8\u5411\uff0c\u751a\u81f3\u7422\u78e8\u5982\u4f55\u6309\u7167\u6c83\u5c14\u739b\u7684\u601d\u7ef4\u53bb\u8003\u8651\u95ee\u9898\u3002<\/p>\n

\u6c83\u5c14\u739b\u7684\u601d\u7ef4\u5e76\u4e0d\u795e\u79d8\uff1a\u4ee5\u53ef\u80fd\u7684\u6700\u4f4e\u4ef7\u683c\u91c7\u8d2d\uff0c\u4ee5\u8d85\u4f4e\u4ef7\u683c\u51fa\u552e\u5c06\u597d\u5904\u8f6c\u8ba9\u7ed9\u987e\u5ba2\uff0c\u5546\u54c1\u4ee5\u75af\u72c2\u901f\u5ea6\u79bb\u5f00\u8d27\u67b6\u3002\u4f9b\u5e94\u5546\u5bf9\u4e8e\u6c83\u5c14\u739b\u8fd9\u6837\u7684\u5927\u6237\u751a\u81f3\u4e0d\u80fd\u63d0\u51fa\u8c08\u5224\u4ef7\u683c\u3002<\/p>\n

\u7531\u4e8e\u7cfb\u7edf\u4f7f\u7528\u81ea\u5df1\u7684\u201c\u4ef7\u683c\u529b\u91cf\u201d\uff0c\u6c83\u5c14\u739b\u5df2\u7ecf\u5bf9\u6574\u4e2a\u7ecf\u6d4e\u4ea7\u751f\u201c\u6c83\u5c14\u739b\u6548\u5e94\u201d\u3002\u7ecf\u6d4e\u5b66\u5bb6\u4f30\u8ba1\uff0c\u6c83\u5c14\u739b\u7684\u4f4e\u4ef7\u4e3a\u7f8e\u56fd\u964d\u4f4e\u901a\u8d27\u81a8\u80c0\u7387\u4f5c\u51fa\u8d21\u732e\uff0c\u4e5f\u5c31\u662f\u8bf4\uff0c\u4e0d\u53bb\u6c83\u5c14\u739b\u8d2d\u7269\u7684\u987e\u5ba2\u4e5f\u5f97\u5230\u4e86\u597d\u5904\uff0c\u56e0\u4e3a\u6c83\u5c14\u739b\u538b\u4f4e\u4e86\u5168\u56fd\u7684\u96f6\u552e\u4ef7\u683c\u3002\u4e13\u5bb6\u7814\u7a76\u8ba4\u4e3a\uff0c\u7f8e\u56fd1995\u52301999\u5e74\u516b\u5206\u4e4b\u4e00\u7684\u751f\u4ea7\u7387\u63d0\u9ad8\u90fd\u662f\u6765\u81ea\u6c83\u5c14\u739b\u3002\u6c83\u4f26\u00b7\u5df4\u83f2\u8ba4\u4e3a\uff0c\u6c83\u5c14\u739b\u7ed9\u4e8e\u7f8e\u56fd\u516c\u4f17\u7684\u597d\u5904\u8d85\u8fc7\u4efb\u4f55\u673a\u6784\uff0c\u4ed6\u7684\u4f30\u7b97\u662f\u6bcf\u5e74100\u4ebf\u7f8e\u5143\u3002<\/p>\n

\u96f6\u552e\u524d\u77bb(Retail Forward)\u54a8\u8be2\u5e08\u5361\u5229\u4ec0(Ira Kalish)\u8bf4\uff0c\u968f\u7740\u6c83\u5c14\u739b\u7684\u589e\u957f\uff0c\u201c\u5b83\u6b63\u5728\u6539\u53d8\u7ade\u4e89\u8005\u3001\u4f9b\u5e94\u5546\u548c\u5b83\u5360\u7edf\u6cbb\u5730\u4f4d\u7684\u591a\u4e2a\u884c\u4e1a\u3002\u201d<\/p>\n

\u5728\u7f8e\u56fd\u670d\u88c5\u4e1a\uff0c\u6c83\u5c14\u739b\u6b63\u5728\u628a\u6d88\u8d39\u4e3b\u529b\u63a8\u5411\u5ec9\u4ef7\u65f6\u88c5\uff0c\u804c\u4e1a\u5973\u88c5\u4f8b\u5982\u88d9\u5b50\u548c\u5939\u514b\u886b\u7684\u4ef7\u4f4d\u88ab\u538b\u52308.98\u523028.96\u7f8e\u5143\u4e4b\u95f4\u3002\u8fd9\u5bf9\u4ece\u5e03\u9c81\u660e\u6234\u5c14(Bloomingdale’s)\u4e4b\u7c7b\u7684\u5546\u573a\u5230\u9999\u8549\u5171\u548c(Banana Republic)\u7b49\u4e13\u5356\u5e97\u90fd\u9020\u6210\u538b\u529b\u3002\u4e13\u5bb6\u8bf4\uff0c\u6c83\u5c14\u739b\u7684\u7ade\u4e89\u9020\u6210\u65f6\u88c5\u884c\u4e1a\u4e00\u7247\u6df7\u6218\u3002<\/p>\n

\u5728\u597d\u83b1\u575e\uff0c\u6c83\u5c14\u739b\u6700\u4f4e\u53ea\u67095.88\u7f8e\u5143\u7684\u5ec9\u4ef7DVD\u6b63\u5728\u52a0\u5927\u73af\u7403\u5f71\u57ce(Universal)\u548c\u534e\u7eb3\u516c\u53f8(Warner)\u4e4b\u95f4\u7684\u88c2\u75d5\uff0c\u524d\u8005\u4e0d\u5e0c\u671b\u522b\u4eba\u8695\u98df\u76c8\u5229\u4e30\u539a\u7684DVD\u79df\u8d41\u4e1a\u52a1\uff0c\u800c\u534e\u7eb3\u6b63\u5728\u4ee5\u5927\u6279\u91cf\u3001\u4f4e\u5229\u6da6\u6269\u5927\u9500\u8def\u3002\u88ab\u5939\u5728\u4e2d\u95f4\u7684\u662f\u5a01\u4e9a\u5eb7\u516c\u53f8(Viacom’s Blockbuster)\uff0c\u6267\u884c\u957f\u5b89\u63d0\u5965\u514b(John Antioco)\u8bf4\uff0c\u201c\u6211\u4eec\u4e0d\u6253\u7b97\u53c2\u4e0e\u4f4e\u4e8e\u6210\u672c\u7684DVD\u75af\u72c2\u6218\u3002\u201d<\/p>\n

\u4fbf\u5229\u5e97\u4e5f\u53d7\u5230\u6c83\u5c14\u739b\u505c\u8f66\u573a700\u5bb6\u52a0\u6cb9\u7ad9\u7684\u5a01\u80c1\uff0c\u6c7d\u6cb9\u9500\u552e\u4e1a\u6b63\u5728\u5f3a\u529b\u6e38\u8bf4\u4fdd\u62a4\u6027\u7acb\u6cd5\u3002\u5168\u56fd\u4fbf\u5229\u5e97\u534f\u4f1a\u53d1\u8a00\u4eba\u8bf4\uff0c\u71c3\u6599\u7684\u8fb9\u9645\u5229\u6da6\u5df2\u7ecf\u4e0b\u964d\u5230\u5341\u591a\u5e74\u6765\u7684\u6700\u4f4e\u70b9\u3002<\/p>\n

\u540d\u724c\u4e4b\u6218\u4e5f\u8f6c\u5230\u6c83\u5c14\u739b\u3002\u6c83\u5c14\u739b\u7684ueber Alles\u7535\u6c60\u6b63\u5728\u6311\u6218Energizer\u548c\u5409\u5217\u7684Duracell\u3002\u66fe\u7ecf\u4e3b\u5bb0\u725b\u4ed4\u88e4\u5e02\u573a\u7684\u5229\u7ef4\u516c\u53f8(Levi Strauss)\u539f\u6765\u4e0d\u5c51\u8003\u8651\u6298\u6263\u5546\u5e97\uff0c\u4ece\u4eca\u5e74\u590f\u5929\u5f00\u59cb\u628a30\u7f8e\u5143\u4ee5\u4e0b\u7684\u725b\u4ed4\u88e4\u9001\u4e0a\u6c83\u5c14\u739b\u8d27\u67b6\u6765\u8bd5\u63a2\u81ea\u5df1\u7684\u672a\u6765\u3002\u73a9\u5177\u516c\u53f8\u6b63\u5728\u5bc6\u5207\u5173\u6ce8\u73a9\u5177\u53cd\u6597\u57ce(Toys “R” Us)\u7684\u547d\u8fd0\u3002<\/p>\n

\u4e13\u5bb6\u8bf4\uff0c2003\u7684\u5e74\u6c83\u5c14\u739b\u7b80\u76f4\u5c31\u662f\u7f8e\u56fd\u7684\u7f29\u5f71\uff1a\u552f\u4e00\u7684\u8d85\u7ea7\u516c\u53f8\u3002\u5c31\u50cf\u5c71\u59c6\u5927\u53d4\u4e00\u6837\uff0c\u5168\u4e16\u754c\u6240\u6709\u56fd\u5bb6\u7684\u5730\u4f4d\u5c31\u662f\u6839\u636e\u5bf9\u7f8e\u5173\u7cfb\u800c\u5b9a\uff1a\u4e0d\u662f\u82f1\u56fd\u4e4b\u7c7b\u7684\u4f19\u4f34\uff0c\u5c31\u662f\u7c7b\u4f3c\u4e2d\u56fd\u7684\u201c\u6218\u7565\u7ade\u4e89\u8005\u201d\uff0c\u6216\u8005\u5c31\u662f\u5728\u8d85\u7ea7\u5927\u56fd\u52bf\u529b\u8303\u56f4\u5185\u53d7\u76ca\u826f\u591a\u5374\u53c8\u6ee1\u8179\u6028\u8a00\u7684\u6cd5\u56fd\u7c7b\u578b\u3002\u4e5f\u5c31\u662f\u8bf4\uff0c\u4f60\u53ef\u4ee5\u6b23\u8d4f\u8d85\u7ea7\u5927\u56fd\u3001\u53ef\u4ee5\u6028\u6068\u5b83\uff0c\u4f46\u5374\u4e0d\u80fd\u5ffd\u89c6\u5b83\u3002<\/p>\n

\u6700\u597d\u7406\u89e3\u6c83\u5c14\u739b\u7684\u65b9\u5f0f\u4e5f\u8bb8\u662f\u542c\u542c\u9999\u5fb7\u52d2(Shelly Chandler)\u7684\u8bf4\u6cd5\u3002\u8fd9\u540d\u6d77\u519b\u4e0a\u6821\u7684\u5973\u513f\u4ece\u6bcf\u5c0f\u65f64.65\u7f8e\u5143\u7684\u6700\u4f4e\u5de5\u8d44\u6574\u7406\u6536\u636e\u5e72\u8d77\u3002\u4ece90\u5e74\u4ee3\u4e2d\u671f\u6210\u4e3a\u6bcf\u5e745\u4e07\u7f8e\u5143\u7684\u670d\u88c5\u987e\u5ba2\uff0c\u9999\u5fb7\u52d2\u63a7\u523610\u4ebf\u7f8e\u5143\u7684\u9884\u7b97\u3002 \u5979\u8bf4\u8d77\u6c83\u5c14\u739b\u4ecd\u7136\u7528\u201c\u6211\u4eec\u201d\uff0c\u5c3d\u7ba1\u5979\u4ece1996\u5e74\u5df2\u7ecf\u79bb\u5f00\u3002\u5979\u8bf4\uff0c\u201c(\u8001\u677f)\u5c71\u59c6\u6559\u4f1a\u6211\u4eec\u8981\u5f3a\u786c\u4e5f\u8981\u516c\u5e73\u3002\u90a3\u662f\u6c83\u5c14\u739b\u53d1\u5c55\u518d\u53d1\u5c55\u7684\u539f\u56e0\u3002\u201d\u5979\u8bf4\uff0c\u5979\u505a\u751f\u610f\u7684\u65b9\u5f0f\u5c31\u662f\u62ff\u4e2a\u6700\u5927\u53f7\u94c5\u7b14\uff0c\u5982\u679c\u5bf9\u65b9\u4e0d\u9002\u5408\u5979\u7684\u8981\u6c42\uff0c\u5979\u6298\u65ad\u94c5\u7b14\uff0c\u4ecd\u5728\u684c\u5b50\u4e0a\u8d70\u4eba\uff0c\u518d\u4e5f\u4e0d\u56de\u53bb\u3002<\/p>\n

\"\"
\n\u6c83\u5c14\u739b(Wal-Mart)\u3002\uff08\u6444\u5f71\uff1a\u661f\u661f\u751f\u6d3b\u8bb0\u8005\u6377\u514b\u4f73\uff09<\/p>\n

\u897f\u5c14\u65af\u3001A&P\u7b49\u516c\u53f8\u90fd\u662f\u9760\u81ea\u5df1\u7684\u89c4\u6a21\u53d1\u6325\u5f71\u54cd\u3002\u8d22\u5bcc\u6742\u5fd7\u5728\u4e09\u5341\u5e74\u4ee3\u521d\u671f\u4e00\u7bc7\u6587\u7ae0\u8bf4\uff0c\u201cA&P\u7684\u6761\u4ef6\u5b9e\u9645\u4e0a\u6210\u4e3a\u7ecf\u6d4e\u89c4\u5f8b\u3002\u201d\u4eca\u5929\u7684\u6c83\u5c14\u739b\u5982\u4f55\u53d1\u6325\u81ea\u5df1\u7684\u5f71\u54cd\u662f\u4e2a2440\u4ebf\u7f8e\u5143\u7684\u95ee\u9898\u3002\u8bb8\u591a\u4eba\u8ba4\u4e3a\u6c83\u5c14\u739b\u80af\u5b9a\u662f\u7c97\u66b4\u4f7f\u7528\u8fd9\u79cd\u529b\u91cf\uff0c\u6253\u538b\u4f9b\u5e94\u5546\uff0c\u8fde\u4ed6\u4eec\u7684\u5348\u9910\u94b1\u90fd\u8f67\u51fa\u6765\u3002<\/p>\n

\u4f46\u5b9e\u9645\u60c5\u51b5\u5e76\u975e\u5982\u6b64\u3002\u6839\u636e\u4ef7\u503c\u7ebf(Value Line)\u7684\u62a5\u544a\uff0c\u5bb6\u5ead\u4ea7\u54c1\u5236\u9020\u5546\u7684\u8425\u4e1a\u8fb9\u9645\u5229\u6da6\u4ece1992\u5e74\u52302001\u5e74\u5b9e\u9645\u589e\u957f\u4e8648%\uff0c\u98df\u54c1\u52a0\u5de5\u5382\u589e\u52a030%\uff0c\u8f6f\u996e\u6599\u516c\u53f8\u589e\u957f14%\u3002\u5c3d\u7ba1\u6709\u5f88\u591a\u5b83\u5982\u4f55\u6740\u4ef7\u7684\u53ef\u6015\u6545\u4e8b\u6d41\u4f20\uff0c\u4f46\u6c83\u5c14\u739b\u5374\u662f\u63a5\u53d7Cannondale Associates\u8c03\u67e5\u7684122\u5bb6\u5236\u9020\u5546\u516c\u8ba4\u7684\u6700\u9002\u5408\u505a\u751f\u610f\u7684\u96f6\u552e\u5546\uff0c\u591a\u6570\u5236\u9020\u5546\u8ba4\u4e3a\u540c\u6c83\u5c14\u739b\u505a\u751f\u610f\u6700\u6709\u5229\u53ef\u56fe\u3002 \u4f46\u662f\u901a\u8fc7\u548c\u5176\u5b83\u96f6\u552e\u5546\u7684\u505a\u6cd5\u76f8\u6bd4\u5c31\u53ef\u4ee5\u770b\u5230\u5176\u4e2d\u5965\u79d8\u3002\u591a\u6570\u96f6\u552e\u5546\u4e5f\u8bb8\u51fa\u4ef7\u7a0d\u9ad8\uff0c\u4f46\u5b83\u4eec\u8981\u52a0\u4e94\u82b1\u516b\u95e8\u7684\u8d39\u7528\u548c\u7f5a\u6b3e\uff1a\u5c55\u9500\u8d39\u3001\u7834\u635f\u6298\u6263\u3001\u624b\u7eed\u8d39\u3001\u8fdf\u5230\u7f5a\u6b3e\u3001\u7279\u6b8a\u6298\u6263\u548c\u7529\u5356\u8d39\uff0c\u8fd9\u4e9b\u8d39\u7528\u90fd\u4f1a\u589e\u52a0\u4f9b\u5e94\u5546\u6210\u672c\uff0c\u6700\u7ec8\u90fd\u8981\u52a0\u5165\u96f6\u552e\u4ef7\u683c\u3002\u76f8\u6bd4\u4e4b\u4e0b\uff0c\u6c83\u5c14\u739b\u505a\u751f\u610f\u53ea\u6709\u4e00\u4e2a\u8c08\u5224\u6570\u5b57\u3002<\/p>\n

\u6c83\u5c14\u739b\u867d\u7136\u5728\u8c08\u5224\u65f6\u540c\u5ba2\u6237\u4fdd\u6301\u8ddd\u79bb\uff0c\u4f46\u5b83\u4e5f\u4ee5\u4f19\u4f34\u65b9\u5f0f\u8fd0\u4f5c\uff0c\u5305\u62ec\u4ea4\u6362\u4ece\u539f\u6750\u6599\u5230\u6536\u94f6\u5458\u7684\u5546\u54c1\u6d41\u7a0b\u4fe1\u606f\u3002\u4e13\u5bb6\u8bf4\uff0c\u5b83\u4eec\u5b81\u53ef\u6324\u51fa\u7a0b\u5e8f\u4e2d\u7684\u6cb9\u6c34\uff0c\u800c\u4e0d\u662f\u4f9b\u5e94\u5546\u7684\u5229\u6da6\u3002\u8bfa\u5a01\u5c14\u6a61\u80f6\u5236\u54c1\u516c\u53f8(Newell Rubbermaid)\u8bf4\uff0c\u8be5\u516c\u53f8\u4e0d\u4ec5\u4ece\u6c83\u5c14\u739b\u5f97\u5230\u5de8\u5927\u6570\u91cf\u7684\u8ba2\u8d27\uff0c\u800c\u4e14\u6d41\u91cf\u53ef\u4ee5\u9884\u8ba1\uff0c\u5de5\u5382\u53ef\u4ee5\u5168\u9762\u5f00\u5de5\u3002\u4e0d\u7528\u5e7f\u544a\u8d39\u3001\u6ca1\u6709\u5176\u5b83\u6742\u9879\u5f00\u652f\uff0c\u6c83\u5c14\u739b\u751a\u81f3\u4ee5\u81ea\u5df1\u7684\u8f66\u961f\u4f5c\u4e3a\u8fd9\u5bb6\u516c\u53f8\u7684\u540e\u5907\u8fd0\u8f93\u3002\u5176\u5b83\u4f9b\u5e94\u5546\u592a\u559c\u6b22\u8fd9\u79cd\u65b9\u5f0f\uff0c\u751a\u81f3\u5411\u5176\u5b83\u5ba2\u6237\u63a8\u8350\u3002<\/p>\n

\u66f4\u91cd\u8981\u7684\u662f\u8bfa\u5a01\u5c14\u6a61\u80f6\u5236\u54c1\u8fd8\u4ece\u6c83\u5c14\u739b\u5f97\u5230\u4ea7\u54c1\u6784\u601d\uff0c\u591a\u8fbe\u6570\u767e\u79cd\u3002\u5176\u5b83\u5236\u9020\u5546\u4e5f\u4ece\u6c83\u5c14\u739b\u90a3\u91cc\u4e86\u89e3\u5230\u987e\u5ba2\u7684\u9700\u8981\uff0c\u5e76\u628a\u987e\u5ba2\u7684\u8981\u6c42\u5f88\u5feb\u53d8\u6210\u4ea7\u54c1\uff0c\u6700\u7ec8\u6210\u4e3a\u987e\u5ba2\u3001\u96f6\u552e\u5546\u548c\u5236\u9020\u5546\u4e09\u8d62\u6e38\u620f\u3002<\/p>\n

\u5f53\u7136\uff0c\u6c83\u5c14\u739b\u4e5f\u4ecd\u4e0b\u70b8\u5f39\u3002\u4f8b\u5982\uff0c\u6c83\u5c14\u739b\u540c\u5b9d\u6d01\u516c\u53f8(Procter & Gamble’s )1987\u5e74\u5c31\u8fbe\u6210\u4ea4\u6362\u4fe1\u606f\u534f\u8bae\u3002\u4f46\u57282001\u5e74\uff0c\u6c83\u5c14\u739b\u63a8\u51fa\u81ea\u5df1\u7684 Sam’s American Choice\u724c\u6e05\u6d01\u5242\u65f6\u5e76\u6ca1\u6709\u544a\u8bc9\u540e\u8005\uff0c\u5e76\u4e14\u6c83\u5c14\u739b\u7684\u4ea7\u54c1\u4ef7\u683c\u53ea\u6709\u5b9d\u6d01\u516c\u53f8\u7684\u4e00\u534a\u3002\u636e\u8bf4\u6c83\u5c14\u739b\u73b0\u5728\u8fd8\u8981\u518d\u63a8\u51fa\u4ef7\u683c\u4fbf\u5b9c\u7684\u6e05\u6d01\u5242\u3002\u4e13\u5bb6\u8ba4\u4e3a\u5b9d\u6d01\u516c\u53f8\u4e3a\u4e86\u4f19\u4f34\u5173\u7cfb\u4ed8\u51fa\u4ee3\u4ef7\u592a\u9ad8\u3002\u4f46\u5c31\u76ee\u524d\u6765\u8bf4\uff0c\u5b9d\u6d01\u7684Tide\u5360\u6c83\u5c14\u739b\u7684\u8d27\u67b6\u9762\u79ef\u4ecd\u7136\u662f Sam’s \u7684\u56db\u500d\u3002\u6b64\u5916\uff0c\u6c83\u5c14\u739b\u4e5f\u6084\u6084\u63a8\u51fa\u4e86\u81ea\u5df1\u7684\u72d7\u98df\u3001\u6f02\u767d\u5242\u3002<\/p>\n

\u7531\u4e8e\u6c83\u5c14\u739b\u5177\u6709\u63a8\u9500\u4f18\u52bf\uff0c\u5b83\u53ef\u4ee5\u52a0\u5feb\u5f31\u5c0f\u724c\u5b50\u7684\u6d88\u5931\u3002\u73b0\u5728\u5236\u9020\u5546\u8fd8\u62c5\u5fc3\u5931\u53bb\u540c\u6d88\u8d39\u8005\u7684\u76f4\u63a5\u8054\u7cfb\u300220\u5e74\u524d\uff0c\u5236\u9020\u554665%\u7684\u5e7f\u544a\u5f00\u652f\u90fd\u5230\u4e86\u7535\u89c6\u53f0\u548c\u5176\u5b83\u4f20\u5a92\uff0c\u4f46\u4eca\u592960%\u7684\u5e7f\u544a\u8d39\u90fd\u5230\u4e86\u96f6\u552e\u5546\u90a3\u91cc\u53d8\u6210\u5546\u573a\u5185\u63a8\u9500\u3002\u6709\u4e9b\u516c\u53f8\u62c5\u5fc3\uff0c\u6c83\u5c14\u739b\u5c06\u6210\u4e3a\u5f88\u591a\u5236\u9020\u5546\u7684\u63a8\u9500\u526f\u603b\u88c1\u3002 \u8fd9\u4e9b\u5e74\u6765\uff0c\u6c83\u5c14\u739b\u9996\u5148\u5e73\u4e86\u592b\u59bb\u6742\u8d27\u5e97\uff0c\u7136\u540e\u53c8\u538b\u5012Ames\u3001Bradlees\u548cKmart\u7b49\u6298\u6263\u5e97\uff0c\u73b0\u5728\u53c8\u5a01\u80c1\u5230\u73a9\u5177\u53cd\u6597\u57ce( Toys “R” Us)\u7b49\u4e13\u5356\u5e97\u3002<\/p>\n

\u867d\u7136\u6c83\u5c14\u739b\u8fdb\u5165\u98df\u54c1\u52a0\u5de5\u4e1a\u53ea\u6709\u5341\u5e74\uff0c\u5b83\u5df2\u7ecf\u6210\u4e3a\u5168\u4e16\u754c\u6700\u5927\u7684\u98df\u54c1\u5546\uff0c\u628a\u96f6\u552e\u4ef7\u683c\u6bd4\u5b83\u521a\u8fdb\u5165\u98df\u54c1\u4e1a\u65f6\u62c9\u4e0b13%\u3002\u5176\u7ed3\u679c\u4e0d\u4e9a\u4e8e\u98df\u54c1\u4e1a\u7684\u5730\u9707\uff1aKroger\u8981\u53d1\u8d77\u964d\u4f4e\u6210\u672c\u8fd0\u52a8\u7f29\u5c0f\u4ef7\u683c\u5dee\u8ddd\uff0cAlbertsons\u53ea\u597d\u653e\u5f03\u67d0\u4e9b\u5e02\u573a\uff0c\u8bb8\u591a\u5e02\u573a\u4e13\u5bb6\u90fd\u5728\u7814\u7a76\u5982\u4f55\u5bf9\u4ed8\u6c83\u5c14\u739b\u3002<\/p>\n

\u4e5f\u8bb8\u4eba\u4eec\u8ba4\u4e3a\u5fae\u8f6f\u516c\u53f8\u548c\u6c83\u5c14\u739b\u6ca1\u5173\u7cfb\u3002\u5fae\u8f6f\u8fb9\u9645\u5229\u6da6\u9ad8\u8fbe44%\uff0c\u62e5\u6709\u73b0\u91d1380\u4ebf\u7f8e\u5143\u3002\u4f46\u6c83\u5c14\u739b\u7f51\u4e0a\u6b63\u5728\u51fa\u552e199\u7f8e\u5143\u7684\u7535\u8111\uff0c\u91cc\u9762\u64cd\u4f5c\u7cfb\u7edf\u6b63\u662f\u5fae\u8f6f\u7684\u5bf9\u624bLindows(\u6797\u52aa\u514b\u65af\u89c6\u7a97)\u3002<\/p>\n

\u5373\u4f7f\u91d1\u878d\u884c\u4e1a\u4e5f\u80fd\u611f\u53d7\u5230\u6c83\u5c14\u739b\u7684\u5a01\u80c1\u3002\u867d\u7136\u6c83\u5c14\u739b\u6536\u8d2d\u94f6\u884c\u7684\u4f01\u56fe\u4e24\u6b21\u53d7\u632b\uff0c\u4f46\u6c83\u5c14\u739b\u5374\u6709\u8d85\u4f4e\u4ef7\u7684\u91d1\u878d\u670d\u52a1\uff1a\u4ece\u5fb7\u5dde\u7535\u6c47\u58a8\u897f\u54e51000\u7f8e\u5143\uff0c\u897f\u8054\u94f6\u884c(Western Union)\u6536\u8d3950\u7f8e\u5143\uff0c\u6c83\u5c14\u739b\u53ea\u653612.95\u7f8e\u5143\uff1b\u7f8e\u56fd\u90ae\u5c40\u6bcf\u5f20\u6c47\u7968(money orders)\u6536\u8d3990\u7f8e\u5206\uff0c\u800c\u6c83\u5c14\u739b\u53ea\u653646\u7f8e\u5206\u3002\u6c83\u5c14\u739b\u8fd8\u6709\u6e21\u5047\u65c5\u6e38\u3001\u4e92\u8054\u7f51\u3001\u9001\u82b1\u3001\u7f51\u4e0aDVD\u79df\u8d41\u3002<\/p>\n

\uff08\u591a\u7ef4\u793e \u9f50\u6587\u4fe1\uff09 <\/p>\n","protected":false},"excerpt":{"rendered":"

2003\u5e743\u670816\u65e521:55:7(\u4eac\u6e2f\u53f0\u65f6\u95f4) \u81ea\u6c83\u5c14\u739b(Wal-Mart)\u6210\u7acb\u4ee5\u6765\u768441\u5e74\uff0c\u7f8e\u56fd\u516c\u53f8\u5927\u90e8\u4efd\u65f6\u95f4\u90fd\u62d2\u7edd\u627f\u8ba4\u76ee\u524d\u5168\u4e16\u754c\u6700\u5927\u7684\u96f6\u552e\u516c\u53f8\u5c5e\u4e8e\u5b83\u4eec\u7684\u4e00\u90e8\u4efd\uff0c\u4e3b\u8981\u56e0\u4e3a\u5b83\u662f\u6298\u6263\u5546\u5e97\u3002\u4f46\u8fd9\u79cd\u72b6\u51b5\u5df2\u7ecf\u7ed3\u675f\u3002\u73b0\u5728\u4e5f\u8bb8\u4eba\u4eec\u4f1a\u8bf4\u6c83\u5c14\u739b\u7ec8\u4e8e\u6210\u4e3a\u7f8e\u56fd\u516c\u53f8\u7684\u4e00\u5458\uff0c\u4f46\u6b63\u786e\u7684\u8bf4\u6cd5\u5e94\u5f53\u662f\u7f8e\u56fd\u516c\u53f8\u5df2\u7ecf\u5c5e\u4e8e\u6c83\u5c14\u739b\u3002\u968f\u7740…
Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[29,10],"tags":[],"_links":{"self":[{"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=\/wp\/v2\/posts\/772"}],"collection":[{"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=772"}],"version-history":[{"count":1,"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=\/wp\/v2\/posts\/772\/revisions"}],"predecessor-version":[{"id":32540,"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=\/wp\/v2\/posts\/772\/revisions\/32540"}],"wp:attachment":[{"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=772"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=772"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.jackjia.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}